Digital marketing / Online Marketing Companies in Kenya
January 4, 2020Outdoor & Billboards Advertising Companies in Kenya
January 4, 2020Online marketplace Kenya
An online marketplace is a type of site where product or service information is provided by multiple third parties, and the transactions are processed by the marketplace operator. Online marketplaces are the main type of multichannel ecommerce and can be a way to make more efficient the production process.
An online marketplace facilitates shopping from many different sources. The owner of the marketplace does not own any inventory, their role is to present other people’s inventory to a user and facilitate a transaction.
Because they offer real convenience to consumers, over the last several years the number of marketplaces has exploded, all the products being sold by suppliers are available to consumers and there is actual information about the products being sold to the customers on an online marketplace’s site or app. It’s a much wide-ranging variety than any store could offer as everything is in one place.
Clients don’t like using apps from single venders. They are much more likely to download an app that offers product a wide range than one store can offer. That’s one of the major appeals of a marketplace.
Making an online marketplace run smoothly one needs to have many suppliers simultaneously and making it all-in-one for consumers.
Online marketplaces are all over Kenya especially in major cities like Nairobi, Mombasa and Kisumu and across all major urban centers in the country.
Kenya has two types of online marketplaces that are far and wide used by most people, this are online marketplaces that deal with the requests and delivery only and those that deal with the sales and delivery of merchandises.
This are the top ten online marketplaces in Kenya where you should definitely shop:
- Jumia
- Jiji
- Kilimall
- Fivesok
- Rupu
- Jumia Market
- Star Classifieds
- Chinabuy
- Foodplus
- Pigiame