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Degrees in Media Studies examine the content, history, and impact of various media (particularly mass media) on contemporary society. Most media studies courses combine practical preparation for various media careers with opportunities to analyze media representations from various perspectives – including moral, political, and historical – and offer a combination of practical preparation for various media careers and opportunities to analyze media representations from different perspectives. Students may, for example, have the opportunity to investigate problems such as media depictions of gender or race, or of a particular culture or political dispute, in addition to developing practical skills such as video production or copywriting.
Media abilities are not only useful for employment in the media, but they are also useful in a variety of other fields. The conveyance of knowledge across many channels is the emphasis of the courses. All organizations seek employees with the capacity to present information simply and effectively.
Media can be divided into two categories:
- Movies, video games, social networking, as a form of contemporary media
- Television, radio, print media, as a form of traditional or legacy media
What to Expect in a Media Class
Students examine media institutions and channels during classes. They look at the distinctions between the past and present, as well as how the digital age has altered the way media companies operate. Future Media grads might look at smartphone culture, online advertising, and how they’ve affected our online and offline communication.
Lectures, seminars, screenings, numerous practical exercises, and examinations are common in media studies and communication studies courses, all of which attempt to provide students with a wide grasp of today’s media landscape.
Subdisciplines of media studies
Media Studies is a broader degree that encompasses subjects such as anthropology, psychology, cultural studies, and politics. You can study a Media subdiscipline if you want to narrow your focus. Below are categories of media discipline
- Communication
- The Internet and Social Media
- Journalism
- Editing & Publishing
- Film and Media
Best Media Courses
- Journalism
- Mass Communication
- Broadcast Production
- Media Technology
- Networks & Communication Systems
- Online Marketing
4 Concepts in Media Studies
In media studies, there are four key concepts:
- Media Language: Different ways to produce meaning or deliver a message using text, image, audio, and other media.
- Representation: Representation is the interpretation and description of an event or scenario by various media institutions.
- Audience: Understanding who consumes media, why they do so, and how to develop material that appeals to a specific demographic
- Institution: The organizations that produce media, as well as how their finances and ideologies influence their work.
What can I do with a degree in media studies?
We understand that you will not apply for a degree simply because it is intriguing or cool. You’re undoubtedly wondering what a degree in Media Studies can get you. What is the solution?
There’s more to it than you realize. Graduates of Media Studies can work in marketing, broadcasting, photography, and other fields. While there are many options, these are a few of the common Media Studies jobs.
Graduates of media studies generally work in the media, cultural, and creative industries. Television and radio, cinema and video, digital media, computer games, journalism, writing and publishing, public relations, marketing, and media practice are all areas of expertise.
Sectors where media graduates work
- media companies
- the newspaper industry
- PR consultancies
- publishing companies
- TV and radio companies.
- communications agencies
- the Civil Service
- further and higher education institutions, such as colleges and universities
- local government
- marketing organizations
Media Job Options
- Media buyer
- Media planner
- Media researcher
- Digital marketer
- Location manager
- Advertising account
- Arts administrator
- Broadcast journalist
- Editorial assistant
- Event manager
- Film director
- Magazine journalist
- Market researcher
- Marketing executive
- Photographer
- UX designer
- Writer
- Public relations officer
- Runner, broadcasting/film/video
- Social media manager
- Television/film/video producer
- Television production coordinator
- Web content manager
Why Should You Enroll in a Media Studies Course?
But what are the special benefits of learning this field? Here are five ways that a media studies course can help you both inside and outside of the classroom.
- Hands-on projects are possible.
Students often participate in hands-on projects in media studies programs; they may create video essays, build newspapers, compile magazine ads, engage with others through social media, visit film festivals, or put up a personal website. College students can gain important skills such as maintaining a strong web presence or showing social media etiquette by interacting with mass media and modern technology in these ways — and asking how and why we use them.
- You’ll learn how to read and understand the media.
Most Kenyans spend roughly eight hours every day interacting with the media. As a result, it’s only natural that we should educate ourselves about the media and ask questions like these: Who designed this? Why did they create it in the first place? What is the demographic of the intended audience? What methods are being employed to make this message credible? These questions, while seemingly simple, form a good foundation for media studies and media literacy.
- You’ll be studying current information.
Because the media is always changing, your media studies course will most likely include assignments, review questions, and case studies on current events in the media. Because most college students are already well-versed in a variety of media, using current examples might help the lecture feel more familiar and thus more interesting.
- You’ll be able to observe how different disciplines interact with one another.
Media studies are multidisciplinary, which means it examines multiple fields of knowledge. In a media studies class, you might learn about the corporate and governmental systems that govern how the media works. You’d most likely approach media from the standpoints of business, economics, and mass communication.
- You’ll learn how to evaluate media critically.
In both quantitative and qualitative settings, media classes aim to teach students critical inquiry, argumentation, and analytical thinking. Developing this skill in regard to mass media may be highly beneficial, especially as instances of “fake news” continue to rise on the internet.